MEET OUR AMAZING TEAM
We may be a small team, but we love what we do! Dotty Fish has grown from Helen working from home, to taking over the family garage, and eventually into the family-run British brand you see today.
We work closely together, have plenty of laughs along the way and take pride in everything we do — from designing new shoes to packing orders ready for little feet around the world. It’s never dull at Dotty Fish, and we like to think a little bit of our enthusiasm goes into every order we send.
FOUNDER, DIRECTOR & IDEAS GENERATOR!
I’m the founder of Dotty Fish, chief ideas generator and probably the whirlwind of the team! I’m rarely short of a new idea and usually have another three before we’ve finished the first one. I love finding new opportunities, creating new designs and thinking about what we can do next — sitting still has never really been my thing!
Dotty Fish means an enormous amount to me, but the people behind it mean even more. I’m incredibly lucky to have such a lovely team around me, and I still get ridiculously excited when a new shoe design arrives or when we see photos of little ones wearing our shoes.
When I’m not thinking about Dotty Fish, I love spending time with family and friends — preferably somewhere involving coffee! I know I can be a little crazy and tend to do everything at a hundred miles an hour, but I wouldn’t have it any other way. And as I always say, “you can never have too many shoes!”
DIRECTOR, FINANCE & CALMING INFLUENCE!
For many years, Helen drove Dotty Fish forward while I supported the business from behind the scenes alongside my career in IT management. As Dotty Fish grew, so did the demands of running the business, and in 2017 I decided it was time to leave the long hours behind and focus more on our family and Dotty Fish.
Since then, I’ve taken a much more active role in the business, helping with finance, planning and those important decisions that come with running a growing company.
When the pandemic meant we had to close the warehouse temporarily to protect our team, I rolled up my sleeves and packed orders from our garage at home. It was certainly a steep learning curve, but it gave me an even greater understanding of the business from the ground up!
OCCASIONAL PACKERS & FULL-TIME CHEERLEADERS!
Sophie: I was two when Mum started the business, so Dotty Fish has always been part of my life. There are photos of me sitting in the double buggy while Mum took parcels to the Post Office in those early days! I’ve grown up alongside the business and have always been incredibly proud of Mum and everything she has achieved.
Josh: I was the lucky one who got to wear some of the very first shoes — and Mum still has the embarrassing photos to prove it! Dotty Fish has always been part of our family, so we’ve grown up hearing about new designs, products and everything else that goes into running the business.
ADMIN EXTRAORDINAIRE!
I was one of the first Dotty Fish employees, joining back when we were a really small team. I still remember getting hundreds of little shoes packed and ready for The Baby Show — there were shoes everywhere! I’ve been part of Dotty Fish for over 10 years now, so I’ve seen lots of changes along the way.
These days, my role covers a little bit of everything. From looking after our website, admin and all those important little details behind the scenes, there’s always something to keep me busy. I love making sure everything is accurate, organised and running as smoothly as possible.
One of the nicest parts of working for a small family business is seeing a new product go from an idea to something customers are actually buying for their little ones. After all these years, I still love being part of the Dotty Fish team — although I definitely still get roped into packing shoes when things get busy!
ACCOUNTING & THE NUMBERS MAN!
I’m responsible for all things numbers at Dotty Fish. With our little shoes travelling around the world and sales coming through in different currencies, there’s always plenty to keep track of. Tax, VAT, duties and accounts can sometimes be a mind-boggling maze, but luckily numbers are my thing!
I’m also responsible for payroll, which may explain why everyone is always so nice to me — and why they keep the coffee coming!
THE PEOPLE BEHIND THE LITTLE SHOES
Being a small team means everyone gets involved. Behind the scenes at Dotty Fish, there’s always something happening — new designs being discussed, stock arriving, customer questions being answered, website updates being made and, of course, lots and lots of little shoes being packed and sent on their way.
We all bring something different to the team, but we share the same goal: to create lovely, practical and affordable footwear that works well for growing little feet. From the first idea for a new design through to the moment an order leaves us, we care about the little details.
We’re incredibly proud that Dotty Fish is still a family-run British business after all these years. What started as Helen’s idea at home has grown into a brand whose shoes are now worn by little ones around the world — something our small team never takes for granted.
Most importantly, we couldn’t do any of it without our customers. Every order, review, photo and message means a huge amount to us, and we love knowing that our shoes are becoming part of so many little adventures.